Hey, Bonjour !

I’m Laure, and that’s Pistache, my mascot with attitude (and exceptional taste, obvisously).

I’m French and Australian. I grew up in Normandy and lived the Parisian life, and now call Brisbane home–where the light is better for seeing things clearly, both literally and creatively.

I’m a brand designer with an obsession for clarity. I’ve been creating since I was five, with anything I could get my hands on. I’m fascinated by colours, balance, and how we see beauty. Our eyes and brains are amazing, right?

Here’s what I believe:

• Small but mighty businesses deserve small but mighty branding.
• You’re not invisible—you just need the right lens to bring your brilliance into focus.
• Branding doesn’t need to be scary, expensive, or soulless. It should feel like you.

Why choose me?

Because I make branding feel clear, vibrant, and unmistakably you.

Also, I spent a two decades as an optometrist. So yeah, I’m really good at helping people see clearly.

Let’s talk about my journey …

1. Where Vision Began

I started my career as an optometrist—helping people see the world with crystal clarity. Turns out, I loved the precision, the problem-solving, and that magical moment when someone puts on their new glasses and says “Wow, I can see!”

But here’s the thing: I was always creative at heart. Colours, composition, visual storytelling—that’s what lit me up. So after years of correcting vision, I decided to take the leap and start clarifying brands instead.

Same mission. Different medium. Now I help you see the brilliance in your own vision.

2. Where Creativity Took the Lead

Design isn’t just what I do—it’s who I am. From embroidery to branding, I create with intention: bold colours, playful details, and designs that refuse to blend in.

Because you’re not “just another business.” You’re small but mighty. You’re scrappy, ambitious, and doing something that matters. Your brand should reflect that energy—not look like a cookie-cutter template or a corporate snooze-fest.

I design for the underdogs, the risk-takers, the founders who see big and aren’t afraid to stand out.

3. Where Your Vision Meets Design

Here’s what most people don’t realize: branding isn’t about looking pretty (though that helps). It’s about being seen, being clear, and being memorable.

It’s about knowing exactly who you are, what you stand for, and how to communicate that so your dream clients go “YES, this is exactly what I’ve been looking for.”

That’s where I come in. I bring clarity of vision to your brand—so you’re not just visible, you’re unmissable.

What you crave isn’t just a logo. It’s confidence. Recognition. A brand that feels like home.

Now you know me, let’s talk about you!

Let’s illuminate your vision together.

xo

Laure  (and Pistache, of course)